join & get special launch bonuses:
I know, friend. I know.
Marketing is a b*tch.
Especially when you know deep down inside it’s the only way to the true freedom you want in your life.
You are posting on social media constantly and not seeing any ROI from it and you know there has to be a better way.
All of the people you follow on IG are bragging about waking up to new dream clients, sales notifications and sold out programs and here you are still in the same place as yesterday.
What if you could...
- wake up to new email list subscribers everyday
- launch a new funnel into the world and see people buying your offers
- know what your audience wants before they do
- spend more time in your business doing the things you love to do
if that sounds about right, then keep on reading.
You know things need to change...
You're sick of...
…being in the dark on how to get more traffic & sales
…publishing content & hearing crickets
…feeling like your blog or
e-comm shop is just a hobby
You want to make a difference.
Most of my students & clients all want the
same thing...
If you’re reading this then you are likely in a place where you’ve got great content & products that your audience COULD love if they only saw it.
You may even have created digital products to sell but you’re still stuck in the same spot even after trying what all the experts are telling you to do.
When it comes to getting your content in front of your audience… no matter what industry you are in we all just want the same thing….
To make a difference. To transform lives.
But figuring out how to get more eyes on it and convince people to sign up for your email list or buy your products shouldn’t be such a mystery.
A QUICK CASE STUDY
I started this travel blog (wheelingtodream.com) in June of 2018 and published 5 blog posts and put 1 pin each on Pinterest. The site gained an average of 2300 sessions from June of 2018 to March of 2019. I started using Tailwind in March of 2019 and from there our page views doubled by April and by August of 2019 we had over 10,000 consistent page views. This is on a website less than 1 year old only utilizing Pinterest for traffic.
it doesn't have to be that way.
Imagine how it would feel to...
… wake up to sales or email list subscribers each day
… log into Google Analytics & see traffic active on your site
… give your audience what they want when they want it
You deserve all of that & more and I'm going to help you get there.
INTRODUCING
Pin Profit Academy
A comprehensive membership program & community for creating, marketing & selling your products & services using Pinterest.
read up.
The results speak for themselves...
I approached Heather for Pinterest because I heard her on a podcast and I knew she knew her stuff!! She helped me by encouraging me and equipping me with what I needed to get started on Pinterest early on in my business journey. The result was greater traffic to my website. The one thing I liked was her she is so genuine and willing to go above and beyond to support her students. I found her training to be practical and clear cut. I would recommend Heather to anyone who needs support in their Pinterest marketing strategy.
Lindsay Leiviska
I have always known Pinterest is one of the most valuable marketing platforms for my business, but the idea of keywords, SEO, Pinterest-friendly images….it all felt overwhelming. Heather simplified the process of making beautiful, pin-worthy content AND taught me how to write the best descriptions & keyword my pins. Now, Pinterest is my highest traffic referrer by a long shot and I get several daily opt ins to my email list through my pins!
Samantha Munoz
A few client results
I took over this client account in October of 2018 and by January (when people who are using their RVs are usually back home for the winter) her traffic increased big time. An average day before I took over came in at 350 sessions… when I took over the average day was 750+ with peaks around 1350 sessions on really really good days. She was able to apply for Mediavine ads on her website!
We also run ads for our clients and teach our methods in the academy. This client was spending $20 per day across the entire ad account and we reached 2.24 return on ad spend. We could have done so much more with this account had we been given more budget. These results are from December 2021. We started her ads October 2021.
Ready to change your life & business?
let's dig into the details
Here's how it all shakes out...
monthly
Membership
- Monthly volumes that go deeper into that month’s lesson
- New Pinterest templates
- Monthly Q&A calls
- Monthly live training
- Monthly hot seat calls
- Live 1:1 strategy sessions
- Hair on fire call (30 minutes)
- Access to a private community
- Members-only email newsletter
- Updates to the course & future updates as long as you are a member
MODULE ONE
Foundation
- How to build a solid Pinterest foundation
- Optimize your profile
- How to build & organize your content/product foundation
- Optimize your Pinterest tag & claim your site
MODULE two
Keywords
- How to identify your ideal audience is on Pinterest
- How to find keywords to attract your ideal audience
- How to use Pinterest trends
- How to use Google & YouTube keyword research on Pinterest
MODULE Three
Create Clickable Images
- How to use Canva
- How to find reputable stock photography sites
- Learn the best practices for images on your site
- Understand what Pinterest wants for your Pinterest images
MODULE four
Marketing Automation
- Understand your automation options
- Cross promoting your pins
- Swipe my full Tailwind strategy
- Full automation course coming in 2022 detailing 4 approved Pinterest schedulers
MODULE Five
Understanding Your Analytics
- Pinterest Analytics Deep Dive
- Learn how to understand your Google analytics
- Understand how to judge if what you’re doing is working or not
and don't forget just for being a member
You're also going to get access to:
PINTEREST TEMPLATES FOR CANVA
Get access to brand new Pinterest templates packs for Canva. No need to be a professional designer to create pins. We add new templates every month for members only!
Value = $148
CONTENT PLANNING WORKSHOP
Part of a great Pinterest marketing strategy is content. Learn how to find out what your audience wants, how to find keywords you can rank for so you can start creating it!
Value = $97
Pinterest
AUTOMATION COURSE
Don't spend hours cultivating beautiful images for your content. With our course on each approved Pinterest scheduler you will be able to automate your pins in so you can get back to business.
Value = $197
GOOGLE ANALYTICS DASHBOARD
Part of reading your analytics is knowing what they say. This dashboard makes it really quick to see whats going on with your traffic. This is the same dashboard we use with our clients!
Value = $27
Pinterest VA Resources
Whether you're looking to hire a VA or up your own Pinterest VA game there are resources for you in this course. This includes a sales call script, mock sales call, emails templates, packaging & pricing module & more.
Value = $197
Pinterest Ads Training
Do you want to learn more about running Pinterest ads? This course is a great place for beginners and intermediate advertisers to begin.
Value = $197
Clickup Course & Templates
I use and love ClickUp for my agency & my own content strategy. In this training I show you how to use ClickUp for Pinterest, content planning & more. I have even converted my Pinterest System Google Sheet to ClickUp!
Value = $97
Canva for Creatives
There are still a lot of people in the world who don't use or know about Canva. This dream design tool is brought to you in this course to show you how to use it & the shortcuts I take to be more efficient.
Value = $67
Expert Training
Sessions
I have invited some of the best industry experts to chat with our community about their areas of expertise. We have sessions on Google SEO, email marketing, eCommerce shops, ads & more.
Value = $497
Short form
video & repurposing
Do you want to learn more about creating short form video for your business? We have 2 experts who talked to us about repurposing short form video & creating short form video.
Value = $297
Content strategy
course
Want to create content for your website but not sure where to start or what keywords to even use?
This mini-course is a great place to start creating strategic blog posts!
Value = $97
3 Day Pinterest Workshop
I hosted a 3 day Pinterest workshop that is meant to get you jump started in a hurry on Pinterest. This is a quick and dirty way to get yourself established.
Value = $97
Ready to snag over $2015 in bonuses?
Pin Profit Plan is one of the most comprehensive Pinterest courses I have taken. As a Pinterest strategist, I have taken several different courses and Heather’s course is by far one of the best. It doesn’t just offer the surface level training I have received from most courses, rather it takes you through from start to finish how to setup your account, how to conduct keyword research, and how to optimize your site once someone lands there. I love the resources that Heather includes in her course. I can confidently offer both Pinterest management and strategy after taking Pin Profit Plan.
Chelsea hall
If you are looking for a community of like-minded internet business women and men to learn and ask questions about Pinterest marketing you will love Pin Profit Academy. Heather Farris the creator of the Academy is the most knowledgeable and up to date teacher on how to navigate Pinterest native marking and ads marketing. She runs her own blog and Pinterest business and is so giving of her time and knowledge.
The Academy has all the basic and advanced classes for self-paced learning. The monthly learning, Zoom classes and Q&A classes have helped me push past all my fears and frustrations with Pinterest. Heather and the community have taken my once-thriving Pinterest account, which was failing, and helped me bring it back to life. The Pin Profit Academy is the hands-down very best money I spend each month to grow my blog. In Pin Profit Academy I receive 10 times the value for the price of the membership.
sue buonpane
I wanted to strengthen my Pinterest knowledge and keep up with trends and changes and found Heather to be a fantastic resource. I found the experience to be amazing & so robust and not lacking at all. It helped me to gain confidence in knowing I had someone to come to with questions and learn better ways to handle clients, workflows, and new accounts. One thing I liked was her desire to give to her community. She has a true giving nature and gives so much of her time and shares her knowledge. I admire her abundance mindset. The result was growing my business with the confidence and knowledge I received through joining the Academy I have acquired and maintained 3 more clients since joining.
Ann Marie Bravo
This is the second Pinterest program that I have been a part of. The first was one of the most well-known and popular. The Pin Profit Academy outshines this course because Heather is so willing to help and you can access all of her content from the moment you join the group and she doesn’t upcharge later on which has been my experience in other programs. I’ve learned so much in this program. Heather doesn’t just teach Pinterest strategy, she teaches business strategies that can be used by any type of business. I recommend the Pin Profit Academy to anyone who wants to learn all Pinterest strategies and other business strategies. It has helped me to understand in more detail how to leverage the Platform for success to grow my Pinterest Management business. One thing I liked was how Heather is very authentic and always willing to help her students in whatever way she can. She will set free appointments for one-on-one to ensure her students see results. The result providing me with the confidence and skills to provide success for my clients.
Brittany Matiko
I had wanted to get training on using and learning Pinterest to launch a business as a Pinterest Manager. I found it to be a very positive experience. You get so much and more for the price of the membership. The level of detail is incredible! I was able to watch some strategy sessions and was blown away by how much Heather was willing to help others by going above and beyond. Heather is so giving with her knowledge, time, and content that she provides. The content in this membership is incredibly useful and relevant. I learned so much in the short amount of time I was able to dive in.
Carisa Pope
results speak volumes 📢
I took over this account in September of 2021 and in just one month of managing her account we more than doubled her sessions and grew her page views by 75%. This is a specialty food and nutrition account so it’s not your everyday recipe blogger.
I have been working on this account as a client for well over 3 years and in that time we have sent them 9.6 million page views. Yep, you read that right.
This home decor blogger saw a 26% increase in sessions and a 22% increase in page views during our time together
We grew this accounts sessions by 29% and her page views by 28%.
let's wrap it all up
Here's what you get when you join.
Instant access to the complete Pin Profit Plan
(value = $197)
Continuous updates when you join the membership
(value = priceless)
Bonus #1: Pinterest Templates for Canva
(value = $148)
Bonus #2: Google Analytics Dashboard
(value = $27)
Bonus #3: Pinterest Automation Course (value = $197)
Bonus #4: Content Planning Workshop
(value = $97)
Bonus #5: Pinterest VA Course
(value = $197)
Bonus #6: Pinterest Ads Course (value = $197)
Bonus #7: Clickup Course & Templates
(value = $97)
Bonus #8: Canva for Creatives
(value = $67)
Bonus #9: Repurpose & Short Form Video Training
(value = $297)
Bonus #10: Content Strategy Course
(value = $97)
Bonus #11: Expert Training Sessions
(value = $497)
Bonus #12: Monthly themed trainings & action plans
(value = $97)
Bonus #13: Private Community
(value = $497)
When you add that all up, it comes out to a value of $2512,
but you can enroll today for a special investment of $37 per month!
Pin Profit Academy
Monthly Membership- The Pinterest Roadmap Core Modules
- Automation Course
- AI Course + Swipes
- Content Strategy Course
- Members Only Community
- New Canva Templates Monthly
- Pinterest Ads Course
- Idea Pins Course
- Canva Course
- ClickUp Course
- Pinterest VA Course
- Expert Training Library
- Short Form Video Trainings
- Office Hours
- Co-Working Calls
- Hot Seat on Request
- Live Strategy Sessions
- Academy Only Job Opportunities
Pin Profit Academy
Monthly Membership- The Pinterest Roadmap Core Modules
- Automation Course
- AI Course + Swipes
- Content Strategy Course
- Members Only Community
- New Canva Templates Monthly
- Pinterest Ads Course
- Idea Pins Course
- Canva Course
- ClickUp Course
- Pinterest VA Course
- Expert Training Library
- Short Form Video Trainings
- Office Hours
- Co-Working Calls
- Hot Seat on Request
- Live Strategy Sessions
- Academy Only Job Opportunities
- Save $15 per quarter
Pin Profit Academy
Yearly Membership- The Pinterest Roadmap Core Modules
- Tailwind Course
- AI Course + Swipes
- Content Strategy Course
- Members Only Community
- New Canva Templates Monthly
- Pinterest Ads Course
- Idea Pins Course
- Canva Course
- ClickUp Course
- Pinterest VA Course
- Expert Training Library
- Short Form Video Trainings
- Office Hours
- Co-Working Calls
- Hot Seat Calls on Request
- Live Strategy Sessions
- Academy Only Job Opportunities
- 2 months free
Bonuses expire on September 6th!
Plus these limited time launch bonuses!
This is brand new starting in October 2023. We are going to start adding monthly deep dive training sessions where you come ready to work & by the end of the month you have completed that topic. October is all about lead magnets. Put in the work & by the end of October you’ll have a working lead magnet.
For the month of September 2023 I’m adding 2 bonus calls to our monthly call log for you to ensure you get to attend and get your questions answered!
For the first 10 people who pay for a full year I will write your Pinterest strategy including your keyword foundation, the boards you need to create a banner design suggestion, and your display name & bio suggestions. I will also create a 1 month pin plan including idea pins (titles included).
$1200 value (This is what I sell this package for publicly)
Anyone who enrolls can come to our live audit calls (we never hold these) & I will audit your account right on the call & give you action steps to implement. Need help with keywords? Not sure what boards to create? I will help you through it!
$97 value (This is what I sell audits for publicly.)
our happiness guarantee
100% Risk Free
We don’t want you to invest if we can’t help you. If you’re unhappy within 14 days of purchase simply email us and we will refund your purchase no questions asked.
MEET YOUR TOUR GUIDE
Hey there, I'm Heather.
Hey, I’m Heather and just 6 years ago, I had grown my mom blog to over 5,000 page views in less than 60 days. But that wasn’t going to pay the bills fast enough and allow me to escape my awful job so I started quietly offering Pinterest as a service to my friends.
I have seen first hand what a solid Pinterest strategy can do for my little blog. Not only have I ran my own Pinterest strategy and grown my travel blog from 0 to 25k page views in 15 months but I have also grown client accounts to hundreds of thousands. My biggest client success to date is sending over 10.2 million page views to one client website in 4 years. 
More than anything else I want to share the same gift with you.
If you’re a coach, content creator, course seller, podcaster, e-commerce shop owner… heck even a YouTuber & you want to learn how to drive more traffic that converts to clicks you owe it to yourself to take a risk-free plunge to see if this strategy could work for you.
Should you accept my invitation know that these next few weeks together will be packed full of strategy… not theory. You can join and book a kickoff call with me if you’re not sure where to start.
I look forward to meeting you inside of Pin Profit Academy.
One of my core values in business is to not gate keep information. You’ll read it over and over in testimonials how forthcoming I am with my knowledge and time. It’s because I want better for you than I had when I started in my business.
All the best,
Heather
STILL HERE?
If you've made it this far...
If you have made it this far then you owe it to yourself answer these questions…
What if one strategy you learn from Pin Profit Academy…
propels your traffic into new dimensions.
What if one idea in Pin Profit Academy….
Helps to break a negative mindset around marketing that you can repurpose into other areas of your business?
What if Pin Profit Academy…
Helps you to free up HOURS of your time each day, week and month that you can now spend generating leads, creating new products, perfecting your funnels or serving your current customers?
have a question?
Frequently Asked Questions
Yes, you can purchase The Pinterest Roadmap as a standalone one-time investment.
No worries that’s why we offer the membership community where you can join for as little as $37. We encourage you to stay for at least 3 month because you likely won’t see results right away. This way we can support you & hold you accountable as you build your strategy.
Well you can definitely consult the University of Google but you won’t have my brain and years of experience guiding you. We have served hundreds of clients and students just like you and will continue to do so in the same capacity.
The course itself could be done in an entire weekend if you wanted to plow through it. However most of our students implement modules 1-3 over a 4 week period layering on each step as they learn the material. Then they implement module 4 after their first full month of scheduling content. After that they go on to test and tweak. Ideally you stick around in the membership if you choose that option for 3 months at a minimum so you can get the accountability & help implementing.
As with any new marketing strategy it is going to take time and consistency to find what works for your audience on Pinterest. I’m giving you the basis of what you need to succeed, teaching you how to find your people and market your content. Ultimately it will be up to you or your virtual assistant to show up and do the work.
Unfortunately a lot of Pinterest courses are fluff. They don’t teach you what you need for long term success. Let’s not even talk about the ones that aren’t updated when new algorithms come out. We are an agency implementing Pinterest strategy for our clients day in and day out. We have seen hundreds of accounts and we implemented for 3 years before ever releasing a course… I think that sets us apart from those out there just hitting it big one time and releasing a course on the topic.
No questions, I'm ready for this!
What makes this course different?
Here’s how Pin Profit Plan is different from other courses:
-Clarity on how to find your audience on Pinterest even if they are super niche
-A workflow that will help you to understand what you need to do and when
-A simplified guide to understanding your analytics so you know if your strategy is working or not
-You will learn how to plan content based on what your audience is already looking for
-We give you Pinterest templates so there is no need to be a graphic designer in order to crank out new images
-Up to date automation strategies that aren’t just based on Tailwind and still bring you traffic
I joined pin profit Academy as a way to stay up-to-date on everything having to do with Pinterest, because it’s my primary tool for lead generation. What Heather teaches within the membership is pure gold. It covers everything from the basics that you need to get started all the way to everything advanced that you could possibly need. Truth be told, it can be pretty draining and emotionally exhausting to be working by yourself 24 seven. Pin profit academy has given me an incredible community to connect with other like-minded individuals. Having a digital community that’s committed to the same platform to bounce ideas off, celebrate wins, and work through obstacles is so life-giving. Heather has been so great about answering the millions of questions that I have about advanced Pinterest topics, figuring out how to run ads well, and how to best optimize the new features Pinterest keeps rolling out. With Heather’s help, I went from averaging at about 1 to 2 new email subscribers a day two now getting nearly 200 emails subscribers per month.
aly hatchcock
After buying many other Pinterest courses which were mostly fluff, I found Heather on YouTube and loved her teaching delivery so I bought into her Pin Profit Academy course and WOW! Got tons of clear and sequential lessons to follow with no holding back of any ‘secrets’.
I highly recommend it and you better be ready to learn each lesson and take action. Fantastic course.
Victor Kasa
ready to get started?
Choose your experience...
Pin Profit Academy
Monthly Membership- The Pinterest Roadmap Core Modules
- Automation Course
- AI Course + Swipes
- Content Strategy Course
- Members Only Community
- New Canva Templates Monthly
- Pinterest Ads Course
- Idea Pins Course
- Canva Course
- ClickUp Course
- Pinterest VA Course
- Expert Training Library
- Short Form Video Trainings
- Office Hours
- Co-Working Calls
- Hot Seat on Request
- Live Strategy Sessions
- Academy Only Job Opportunities
Pin Profit Academy
Monthly Membership- The Pinterest Roadmap Core Modules
- Automation Course
- AI Course + Swipes
- Content Strategy Course
- Members Only Community
- New Canva Templates Monthly
- Pinterest Ads Course
- Idea Pins Course
- Canva Course
- ClickUp Course
- Pinterest VA Course
- Expert Training Library
- Short Form Video Trainings
- Office Hours
- Co-Working Calls
- Hot Seat on Request
- Live Strategy Sessions
- Academy Only Job Opportunities
- Save $15 per quarter
Pin Profit Academy
Yearly Membership- The Pinterest Roadmap Core Modules
- Tailwind Course
- AI Course + Swipes
- Content Strategy Course
- Members Only Community
- New Canva Templates Monthly
- Pinterest Ads Course
- Idea Pins Course
- Canva Course
- ClickUp Course
- Pinterest VA Course
- Expert Training Library
- Short Form Video Trainings
- Office Hours
- Co-Working Calls
- Hot Seat Calls on Request
- Live Strategy Sessions
- Academy Only Job Opportunities
- 2 months free
Bonuses expire on september 6th!
Plus these limited time launch bonuses!
This is brand new starting in October 2023. We are going to start adding monthly deep dive training sessions where you come ready to work & by the end of the month you have completed that topic. October is all about lead magnets. Put in the work & by the end of October you’ll have a working lead magnet.
For the month of September 2023 I’m adding 2 bonus calls to our monthly call log for you to ensure you get to attend and get your questions answered!
For the first 10 people who pay for a full year I will write your Pinterest strategy including your keyword foundation, the boards you need to create a banner design suggestion, and your display name & bio suggestions. I will also create a 1 month pin plan including idea pins (titles included).
$1200 value (This is what I sell this package for publicly)
Anyone who enrolls can come to our live audit calls (we never hold these) & I will audit your account right on the call & give you action steps to implement. Need help with keywords? Not sure what boards to create? I will help you through it!
$97 value (This is what I sell audits for publicly.)